Melon is a fragrant, honey-sweet flavour much loved in Japan, where Yubari melons from Hokkaido are a famous luxury fruit. Snack makers use melon flavouring and green or orange colours to bring that taste to biscuits, cakes and sweets.
The examples are Pocky Biscuit Sticks - Yubari Melon, the Yubari Melon Steam Cake, a soft souvenir cake, and Mildy Marshmallow Filled With Cantaloupe from Thailand. Melon is one of the fruit flavours.
As with most fruit snacks, the melon taste comes from flavouring rather than fruit, and the colour from food colours listed on the label.
